An Asia-Pacific market-entry platform at HSE University – St Petersburg

Enter Asia-Pacific markets - from research to first deals

Country intelligence, executive education, corporate advisory and an accelerator - in one system, backed by university and industry partners.

Market-entry readiness test5 questions · 1 minute
How a project runs
Sample route: B2B equipment → Vietnam
Launch readiness
75%
Documents, payments, logistics, compliance, negotiations, pilot plan
Output:Documents, partners, pilot plan
40+
projects in the pipeline
10+
partners and experts
5
focus markets
120+
hours of content and advisory

* first-cohort targets

Sound familiar?

6 reasons Asia-Pacific market entry stalls

Pick the one closest to your situation. We will show what we do and what you get.

How it usually sounds

“We have been looking at China, India and Vietnam for a year and still have not decided.”

Why it happens

Decisions rest on news and personal contacts, with no comparison of demand, competitors and constraints.

What we do

  1. 1Compare 2–3 markets on demand, competitors, channels and regulation
  2. 2Test hypotheses in interviews with local players
  3. 3Bring the conclusion into one document for leadership
Outcome
A market pack and a reasoned choice of entry country
Stage
Analysis
Corporate Desk · Diagnostics

How ready are you to enter Asia-Pacific?

5 questions, 1 minute. Get a readiness index, a level and a route.

Question 1 of 5

Have you chosen an entry country?

—
readiness index
Scouting
Preparation
Nearly ready
Ready to launch

Who are you?

We will show where you should start

5 ways into the platform, each with its own product, timeframe and outcome.

Diagnostics, market entry

Corporate APAC Desk

We take the company from diagnostics to first deals with local partners.

Format
Project
Timeframe
modules 1–4
Outcome
Go / no-go, financial model, pilot plan, partners
Price
from RUB 300k

What the platform offers

5 products for 3 jobs: understand the market, train the team, enter the market.

Which product at which stage

Every product follows the same 4-module logic. Click a stage to build your route below.

Product
Market Intelligence
Business Validation
Market Entry Readiness
Managed Launch
Insights
APAC Labs
Briefings
Exec Ed
Module 1
Corporate Desk
Diagnostics
Accelerator
Intake + readiness

Build your route: 4

Where are you now?

Pick a country, a business area and your project stage. We will match briefings, a lab, a programme and a way to work with us.

Country
Business area
Stage

Every project runs in a digital workspace

Screens from the working version of the platform: readiness check, milestones and Demo Day.

75%
Readiness check
✓
Market Intelligence
✓
Business Validation
3
Market Entry Readiness
4
Managed Launch
Milestones
B2B equipment · Vietnam
Partner Week
Ready
Specialty foods · Korea
Partner Week
In review
EdTech · India
Partner Week
Pathway
Partner Week / Demo Day

Upcoming starts

APAC Labs
Labs launch
Autumn 2026
Exec Ed
APAC Market Sprint
Date TBC
Accelerator
First cohort intake
Date TBC
Accelerator
Partner Week / Demo Day
Date TBC
НИУ ВШЭ

Academic foundation

Frontline APR was developed within the International Business in Asia-Pacific master’s programme at HSE University - St Petersburg. The programme gives the platform faculty, student analyst teams and a network of partner universities in the region.

Developed within the International Business in Asia-Pacific programme, HSE University - St Petersburg

Let’s discuss your case

Tell us which market and stage you are at. We reply within 2 business days with a proposed route.